Monday, August 18, 2014

Adwords Updated Insights

 Sitelinks are an important part of successful ads.  They show value to potential customers before a click occurs, while also being (along with other extensions) a factor of ad rank.  User interaction with sitelinks is so strong that you should consider them a basic part of your ad text - title, description, display URL and sitelinks.  Optimize the messaging in this space routinely, just as you do with ad text.

Many advertisers aren’t taking advantage of this excellent feature just yet, so before we start optimizing you may need to implement them.  Adding sitelinks boosts the average CTR on an ad by 10-20% (+20-50% when the search is one of your branded terms), so that implementation should be time well spent.

Make sure to have at least six active sitelinks for desktop and four active sitelinks for mobile, but remember that you can go all the way up to twenty total per ad group or campaign.  Sitelinks allow 25 characters for the link itself, and that space allows for testing.  We’ve found that somewhat shorter sitelinks are the most effective, though, so try to keep them closer to 18-20 characters for desktop and 12-15 characters for mobile.
Thank for your visiting.............

Sources: Google Adwords..

Read more about this  Visit  Google Adwords official Blog

Keep Reading and Keep sharing!!!!!!!!!!!!!!!!1111111


Tuesday, March 4, 2014

How to execute off page submission in seo?



Check the entire site before doing submission.
100% profile completed (complete business information should be there)
Proper name, address, phone no. social link should be there like Facebook, Google plus and other important social site

Blog submission


Title should cover keywords
Only one anchor text should be created (long phrase of that keyword which we are targeting)
The keyword tags, phrases of the keyword which we are targeting for the relevant projects
Proper location

Content used in blog
Useful content
How, where, what, tips use this type of words
Content have relevant information according title
Proper use of images relevant to content
Proper name address and phone in submission (small letter, capital letter keep this thing in mind)
Business logo in proper format, use one type of standard (logo, business NAP format)
After submission visit the landing URL in another browser and check the landing URL having proper information that you have submitted, show in proper format, link are working or not (anchor text that you have created)

Classified submission

Do submission on high pr site
Anchor text (try to get more do follow link)
Check alexa rank too before submission

Title should cover keyword
Anchor text phrase of the keyword
Content good
Products and services describe properly
Check the price on website before publish
Add proper products image and logo of company
Proper tag
Check the targeted city and country
Do more submission of classified for those keyword which have city or country.





Tuesday, February 11, 2014

Upadtes SEO Tools for better Internet marketing in 2014

SEO Tools

There are certain SEO Tools that helps to know the number of visits, ROI (Return on Investment), bounce rate, new online customers, SERP (Search Engine Result page), etc. This helps to monitor the SEO campaign for better optimization. Below is the list of SEO tools which helps to find the complete details of the website and its promotion.




Traffic Travis : Market Research SEO and PPC optimization tool

Backlink Watch : Backlink Checker
Quantcast : Website Evaluation Tool
SEO For Firefox : Page Ranking Extension for Firefox
Goingup : Document and Image Converter
SEO Monitor : Video and Audio Format Converter
Sitemapdoc : Google Sitemap Generator and Editor
Automapit : Sitemap Creation Service
GWebCrawler & Google Sitemap Creator : Source Code Web Indexing Engine
Free Online Sitemap Generator : Online sitemap creation

Sitemapxml : XML Sitemap Generator
Brokenlinkcheck : Broken link check 
Broken Link Checker : Link broken checker

W3C Link Checker : Link Checker

Keyword Pad : Keyword List Generator
Primitive Word Counter : Keyword Density Calculator
Keyword Analyzer : Tool for keyword gathering and result estimation
Xedant Keyword Harvester : Keyword Harvest Tool
Google Keyword Tool : Free Keyword Tool
Keyword Density Analyzer : Keyword Density and Word Depth Calculator
Niche Watch : Niche Keywords Research
Google Suggest Keyword Suggestion : Keywords Suggestion Tool
Free Keyword Suggestion : Keywords vs Search Volume Estimator 
Keyword Suggestion and Keyword Popularity Tool : Keyword Suggestion along Popularity
Google Semantics : Firefox Add-on
Alexa Toolbar : Free alexa tool
Search Status : Firefox Toolbar Extension 
Meta Tags : Firefox Sidebar Add-on for SEO
Web Developer : Firefox, Flock, Seamonkey Extension
Web Tools : Ranking and related Tools
Pagerank Lookup : Page Rank Checker
Rank Tracker : Search Engine Ranking Tool
Check Google Pagerank : Positioning Estimation Tool
Google Ranking : Ranking Tool for popular Search Engines
SEO Rank Tool : Ranking and Backlink Tool
Rank Checker : Ranking Checking Tool for Firefox
Gorank : Professional SEO Ranking Tool
Alexa Site Information : Website Monitoring Tools
Sitemeter : Real Time Reporting Tool
Traffic Estimator : Google Traffic Estimation Tool
Social Poster : Social Bookmarking Tool
Google Analytics : website traffic
Social Maker : Social Bookmarking and Promotion Tool
Website Optimizer : Website Testing and Optimization Tool
Web Page Analyzer : Website speed Test
Copyscape : Website dupicate content checker
Search Engine Spider Simulator : Spider Simulation Tool
Web Page Analyser : Web Page Analyser gives a report on the good, and the bad points of the page in SEO terms
Builtwith : Website Optimizer
Xml Sitemaps : Sitemap Generator

Thursday, January 2, 2014

search engine optimization fundamentals

Basic search engine optimization (SEO) is fundamental. And essential. SEO will help you position your website properly to be found at the most critical points in the buying process or when people need your site.
Read complete article @
http://searchenginewatch.com/article/2259693/SEO-Basics-8-Essentials-When-Optimizing-Your-Site

sources : searchenginewatch.com